The news of a Jimmy John's being approved to be built at 923 Broadway Blvd. is against the Greater Downtown Area Plan for several reasons. (Download a PDF of the GDAP)

  1. It violates the integrity of a registered historic district.  Downtown's historic assets part of what makes the City attractive, livable, and competitive, and we erode this with pad site drive-thrus.
  2. The City's recent zoning update specifically discourages auto-oriented uses in the downtown.  This is a direct undermining of the City's land use policy goals.
  3. The City is in the process of adopting and modifying policies to make the Streetcar TDD more transit-supportive. This is a good idea in general, but also because supportive land use policies and development are criteria that are a consideration for federal funding.  We removed parking requirements, assessed surface parking, and other actions to support high density, transit-oriented development, and an auto-oriented drive through is certainly not the highest and best use for this site within the Streetcar TDD.
  4. It would not create a walkable downtown. Auto oriented uses are not supportive of a walkable downtown.
  5. It would not help to double the downtown population. Fast food pad site drive-thrus do not represent the highest and best use, and do not add needed density.
  6. It would not retain and promote safe, authentic neighborhoods. This proposal directly undermines the authenticity and historic character of the surrounding Historic Garment District
  7. It would not promote sustainability. Auto-oriented uses are not compatible with the multi-modal policies and urban development strategies that the City has been pursuing to support a more sustainable region.
  8. It would not increase employment downtown. Pad site fast food does not build the thriving economic base that downtown needs to compete in the 21st century. There is a need for retail and services, but this design and this site are not appropriate.

**Previous information noted DST as the current building owner which is incorrect. We apologize for the misinformation. 

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